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Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
27 lines
1.4 KiB
Markdown
27 lines
1.4 KiB
Markdown
# 1. Business Objectives and Success Metrics
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[< Back to Index](README.md) | [Next: Architecture >](02-architecture.md)
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## Business Objectives
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| Objective | Description |
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|-----------|-------------|
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| Increase session depth | Give players a persistent reason to play games beyond pack acquisition |
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| Create card attachment | Players build emotional investment in specific cards through accumulated play |
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| Reward active play | Evolution milestones reward game activity, not currency spending |
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| Differentiate the meta | Evolved cards create unique roster compositions that are hard to replicate |
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| Cosmetic revenue | Premium cosmetics create a voluntary, desirable currency sink |
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| Introduce healthy grind | Controlled progression loops keep engaged players busy between major events |
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## Success Metrics
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| Metric | Target | Measurement |
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|--------|--------|-------------|
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| Games played per active user per week | +25% within 60 days of launch | stratgame records |
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| Average evolution tier completions per active user per month | >= 1 full track | evolution_card_state table |
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| Player retention at 30 days | +15% vs pre-evolution cohort | team active flag / login frequency |
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| Currency spent on cosmetics | >= 15% of total currency activity | wallet transaction logs |
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| Cards with at least one milestone completed | >= 75% of all owned cards with 10+ games played | evolution_card_state |
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